Download OpenAPI specification:
Localytics is an enterprise-grade mobile intelligence platform for real-time analytics, personalized marketing, and customer lifecycle optimization.
Campaign Functionality - The platform supports comprehensive campaign creation and management through this API, enabling flexible configuration of goal, scheduling, and target audience.
Enables full campaign scheduling with A/B testing via multiple creatives, control-group weights, and advanced scheduling and delivery controls.
Upload creative assets (HTML/Javascript/CSS assets) via API for the supporting channels (In-App, Inbox)
Associate creatives with campaigns using standard formatting options from dashboard.
Supported channels: Push Messaging
| org_id required | integer The organization id found in your Dashboard containing your app. |
| app_id required | string The App Key which will receive this message, which can be found under the settings page of your Dashboard. |
Provide the campaign details name, status, conversion attributes, goal, creative_attributes, audiences target_rules, schedule details etc
| name required | string Give any campaign name. |
| status required | string Enum: "active" "draft" |
| goal required | string Enum: "activate" "drive_behavior" "nurture" "monetize" "reengage" "notify" |
object Optional object for campaign performance tracking based upon whether receiving users later trigger this event. If undefined, then this campaign will disable conversion tracking. | |
required | object or object or object |
required | object or object or object or object (Schedule) |
required | object (CreativesAttributes) |
{- "name": "string",
- "status": "active",
- "goal": "activate",
- "conversion_event": {
- "event_name": "string",
- "conversion_attributes": {
- "filters": [
- {
- "dimension_name": "App Version",
- "operator": "is_one_of",
- "value": "string"
}
], - "operator": "and"
}
}, - "audiences": {
- "campaign_type": "everyone",
- "control_group_percent": 5,
- "target_rules": {
- "behavior_profile_operator": "or",
- "targeting_type": "install_id",
- "behavior": {
- "days": 30,
- "behavior_rule_operator": "and",
- "rules": [
- {
- "count": 1,
- "count_operator": "less_than",
- "event_name": "string",
- "rule_type": "not-event",
- "conditions": {
- "filters": [
- {
- "dimension_name": "App Version",
- "operator": "is one of",
- "value": "string"
}
], - "operator": "or"
}, - "neg_time_window": [
- 0,
- 15
]
}
]
}, - "profile": {
- "criteria": [
- {
- "key": "string",
- "scope": "app",
- "date_type": "date",
- "operator": "is defined",
- "values": [
- "string"
]
}
], - "operator": "and"
}
}
}, - "schedule": {
- "begin_immediately": {
- "push_throttle_num_msgs": 0
}, - "on_schedule": {
- "begin_date": "2025-08-26T04:30:00.000Z",
- "starting_time_zone_id": 0,
- "push_throttle_num_msgs": 0
}, - "recurring": {
- "begin_date": "2025-08-26T04:30:00.000Z",
- "end_date": "2025-08-26T04:30:00.000Z",
- "starting_time_zone_id": 0,
- "push_throttle_num_msgs": 0,
- "frequency_attributes": [
- {
- "name": "messages_per_days",
- "days": 0,
- "count": 0,
- "messages_atleast_days_apart": 0
}
], - "intervals": [
- {
- "interval": "weekly",
- "day_of_week": "sunday",
- "on_day": 0
}
]
}, - "optimized": {
- "fallback_time": "2025-08-26T04:30:00.000Z"
}
}, - "creatives": {
- "title": "string",
- "percent": 0,
- "key_values": [
- {
- "key": "string",
- "value": "string"
}
], - "build_attributes": {
- "push_message": "string",
- "push_title": "string",
- "push_subtitle": "string",
- "push_category": "like_dislike",
- "ll_deep_link_url": "yourappname://product/12345?color=red&size=large",
- "sound": "string"
}
}
}{- "id": 0,
- "name": "string",
- "status": "active",
- "goal": "activate",
- "conversion_event": {
- "event_name": "string",
- "conversion_attributes": {
- "filters": [
- {
- "dimension_name": "App Version",
- "operator": "is_one_of",
- "value": "string"
}
], - "operator": "and"
}
}, - "audiences": {
- "campaign_type": "everyone",
- "control_group_percent": 5,
- "target_rules": {
- "behavior_profile_operator": "or",
- "targeting_type": "install_id",
- "behavior": {
- "days": 30,
- "behavior_rule_operator": "and",
- "rules": [
- {
- "count": 1,
- "count_operator": "less_than",
- "event_name": "string",
- "rule_type": "not-event",
- "conditions": {
- "filters": [
- {
- "dimension_name": "App Version",
- "operator": "is one of",
- "value": "string"
}
], - "operator": "or"
}, - "neg_time_window": [
- 0,
- 15
]
}
]
}, - "profile": {
- "criteria": [
- {
- "key": "string",
- "scope": "app",
- "date_type": "date",
- "operator": "is defined",
- "values": [
- "string"
]
}
], - "operator": "and"
}
}
}, - "schedule": {
- "begin_immediately": {
- "push_throttle_num_msgs": 0
}, - "on_schedule": {
- "begin_date": "2025-08-26T04:30:00.000Z",
- "starting_time_zone_id": 0,
- "push_throttle_num_msgs": 0
}, - "recurring": {
- "begin_date": "2025-08-26T04:30:00.000Z",
- "end_date": "2025-08-26T04:30:00.000Z",
- "starting_time_zone_id": 0,
- "push_throttle_num_msgs": 0,
- "frequency_attributes": [
- {
- "name": "messages_per_days",
- "days": 0,
- "count": 0,
- "messages_atleast_days_apart": 0
}
], - "intervals": [
- {
- "interval": "weekly",
- "interval_start": "2025-08-26T04:30:00.000Z",
- "day_of_week": "sunday",
- "on_day": 0
}
]
}, - "optimized": {
- "fallback_time": "2025-08-26T04:30:00.000Z"
}
}, - "creatives": {
- "id": 0,
- "letter": "A",
- "title": "string",
- "percent": 0,
- "key_values": [
- {
- "key": "string",
- "value": "string"
}
], - "build_attributes": {
- "push_message": "string",
- "push_title": "string",
- "push_subtitle": "string",
- "push_category": "like_dislike",
- "ll_deep_link_url": "yourappname://product/12345?color=red&size=large",
- "sound": "string"
}
}
}| org_id required | integer organization id |
| app_id required | string |
| campaign_id required | integer |
{- "id": 0,
- "name": "string",
- "status": "active",
- "goal": "activate",
- "conversion_event": {
- "event_name": "string",
- "conversion_attributes": {
- "filters": [
- {
- "dimension_name": "App Version",
- "operator": "is_one_of",
- "value": "string"
}
], - "operator": "and"
}
}, - "audiences": {
- "campaign_type": "everyone",
- "control_group_percent": 5,
- "target_rules": {
- "behavior_profile_operator": "or",
- "targeting_type": "install_id",
- "behavior": {
- "days": 30,
- "behavior_rule_operator": "and",
- "rules": [
- {
- "count": 1,
- "count_operator": "less_than",
- "event_name": "string",
- "rule_type": "not-event",
- "conditions": {
- "filters": [
- {
- "dimension_name": "App Version",
- "operator": "is one of",
- "value": "string"
}
], - "operator": "or"
}, - "neg_time_window": [
- 0,
- 15
]
}
]
}, - "profile": {
- "criteria": [
- {
- "key": "string",
- "scope": "app",
- "date_type": "date",
- "operator": "is defined",
- "values": [
- "string"
]
}
], - "operator": "and"
}
}
}, - "schedule": {
- "begin_immediately": {
- "push_throttle_num_msgs": 0
}, - "on_schedule": {
- "begin_date": "2025-08-26T04:30:00.000Z",
- "starting_time_zone_id": 0,
- "push_throttle_num_msgs": 0
}, - "recurring": {
- "begin_date": "2025-08-26T04:30:00.000Z",
- "end_date": "2025-08-26T04:30:00.000Z",
- "starting_time_zone_id": 0,
- "push_throttle_num_msgs": 0,
- "frequency_attributes": [
- {
- "name": "messages_per_days",
- "days": 0,
- "count": 0,
- "messages_atleast_days_apart": 0
}
], - "intervals": [
- {
- "interval": "weekly",
- "interval_start": "2025-08-26T04:30:00.000Z",
- "day_of_week": "sunday",
- "on_day": 0
}
]
}, - "optimized": {
- "fallback_time": "2025-08-26T04:30:00.000Z"
}
}, - "creatives": {
- "id": 0,
- "letter": "A",
- "title": "string",
- "percent": 0,
- "key_values": [
- {
- "key": "string",
- "value": "string"
}
], - "build_attributes": {
- "push_message": "string",
- "push_title": "string",
- "push_subtitle": "string",
- "push_category": "like_dislike",
- "ll_deep_link_url": "yourappname://product/12345?color=red&size=large",
- "sound": "string"
}
}
}| org_id required | integer The organization id found in your Dashboard containing your app. |
| app_id required | string The App Key which will receive this message, which can be found under the settings page of your Dashboard. |
Provide the definition rules with behavior and profile conditions.
| name required | string |
required | object or object |
{- "name": "string",
- "target_rules": {
- "behavior_profile_operator": "or",
- "targeting_type": "install_id",
- "behavior": {
- "days": 30,
- "behavior_rule_operator": "and",
- "rules": [
- {
- "count": 1,
- "count_operator": "less_than",
- "event_name": "string",
- "rule_type": "not-event",
- "conditions": {
- "filters": [
- {
- "dimension_name": "App Version",
- "operator": "is one of",
- "value": "string"
}
], - "operator": "or"
}, - "neg_time_window": [
- 0,
- 15
]
}
]
}, - "profile": {
- "criteria": [
- {
- "key": "string",
- "scope": "app",
- "date_type": "date",
- "operator": "is defined",
- "values": [
- "string"
]
}
], - "operator": "and"
}
}
}{- "id": 0,
- "name": "string",
- "created_at": "string",
- "target_rules": {
- "behavior_profile_operator": "or",
- "targeting_type": "install_id",
- "behavior": {
- "days": 30,
- "behavior_rule_operator": "and",
- "rules": [
- {
- "count": 1,
- "count_operator": "less_than",
- "event_name": "string",
- "rule_type": "not-event",
- "conditions": {
- "filters": [
- {
- "dimension_name": "App Version",
- "operator": "is one of",
- "value": "string"
}
], - "operator": "or"
}, - "neg_time_window": [
- 0,
- 15
]
}
]
}, - "profile": {
- "criteria": [
- {
- "key": "string",
- "scope": "app",
- "date_type": "date",
- "operator": "is defined",
- "values": [
- "string"
]
}
], - "operator": "and"
}
}, - "segmentation_count": {
- "user_count": 0,
- "has_push": 0,
- "seen_last_thirty": 0
}
}Returns the transformed audience list including profile rules, behavior rules, and segmentation counts.
| org_id required | integer The organization id found in your Dashboard containing your app. |
| app_id required | string The App Key which will receive this message, which can be found under the settings page of your Dashboard. |
[- {
- "id": 0,
- "name": "string",
- "created_at": "2019-08-24T14:15:22Z",
- "deleted_at": "2019-08-24T14:15:22Z",
- "updated_at": "2019-08-24T14:15:22Z",
- "target_rules": {
- "profile": {
- "criteria": [
- {
- "key": "string",
- "values": [
- "string"
], - "operator": "is one of"
}
], - "operator": "and"
}, - "behavior": {
- "days": 0,
- "behavior_rule_operator": "and",
- "rules": [
- {
- "count": 0,
- "count_operator": "less_than",
- "event_name": "string",
- "conditions": {
- "filters": [
- {
- "dimension_name": "string",
- "operator": "is one of",
- "value": "string"
}
], - "operator": "and"
}, - "neg_time_window": [
- 0
]
}
]
}, - "behavior_profile_operator": "and",
- "targeting_type": "install_id"
}, - "segmentation_count": {
- "user_count": 0,
- "has_push": 0,
- "seen_last_thirty": 0,
- "updated_at": "2019-08-24T14:15:22Z"
}
}
]| org_id required | integer The organization id found in your Dashboard containing your app. |
| app_id required | string The App Key which will receive this message, which can be found under the settings page of your Dashboard. |
| audience_id required | integer |
{- "segmentation_id": 0,
- "user_count": 0,
- "has_push": 0,
- "seen_last_thirty": 0,
- "last_calculated_on": "2025-11-26T10:34:18Z"
}Returns segmentation metrics and the audience's targeting rules for the given audience ID. Includes counts such as total users, users with push tokens, and users seen in the last 30 days.
| org_id required | integer The organization id found in your Dashboard containing your app. |
| app_id required | string The App Key which will receive this message, which can be found under the settings page of your Dashboard. |
| id required | integer Audience id |
{- "segmentation_id": "string",
- "user_count": 0,
- "has_push": 0,
- "seen_last_thirty": 0,
- "updated_at": "2019-08-24T14:15:22Z",
- "target_rules": {
- "profile": {
- "criteria": [
- {
- "key": "string",
- "values": [
- "string"
], - "operator": "is one of"
}
], - "operator": "and"
}, - "behavior": {
- "days": 0,
- "behavior_rule_operator": "and",
- "rules": [
- {
- "count": 0,
- "count_operator": "less_than",
- "event_name": "string",
- "conditions": {
- "filters": [
- {
- "dimension_name": "string",
- "operator": "is one of",
- "value": "string"
}
], - "operator": "and"
}, - "neg_time_window": [
- 0
]
}
]
}, - "behavior_profile_operator": "and",
- "targeting_type": "install_id"
}
}